This Privacy Policy explains what personal data 77sx collects from you, why we collect it, how we use and protect it, who we may share it with, and what rights you hold over your own information. We are committed to handling your data with transparency, integrity and in accordance with applicable data-protection standards.
These cards highlight what matters most. They complement — and do not replace — the full legal text below. Please read the complete policy carefully.
77sx collects only the personal data that is necessary to operate our Services, comply with legal obligations and verify player identity. We do not collect data speculatively or beyond what is required for legitimate operational and compliance purposes.
All data transmitted between your device and 77sx servers is encrypted via HTTPS/TLS. Stored personal data is protected by access controls and security protocols consistent with industry standards for online gaming platforms.
You have the right to access, correct, and in certain circumstances request deletion of the personal data we hold about you. You may also object to specific uses of your data. Requests are handled within the timelines set out in this policy.
77sx does not sell, rent or trade your personal information to third parties for their own marketing or commercial purposes. Data shared with third parties is limited to what is necessary for service delivery, compliance and platform operation.
We use cookies and similar technologies for session management, security and platform analytics. Our Cookie section explains what types of cookies are used, their purpose and how you can manage your preferences.
All data-related queries, access requests and complaints can be directed to our support team at the email address stated in the Contact section of this policy. We will respond within the timelines described herein.
A simplified overview of the data lifecycle on the 77sx platform — from the point you register to how data is retained and eventually deleted.
This diagram is a simplified illustration. Full details are contained in the policy text below.
This Privacy Policy (hereinafter "the Policy") is issued by 77sx ("the Platform", "the Operator", "we", "us", "our") and applies to all personal data processed in connection with your use of the website at https://77sx.cam and all associated services, including the online casino, sportsbook, live dealer games, account management features and customer support interactions (collectively "the Services").
77sx is committed to protecting the privacy and security of all personal data entrusted to us by players and visitors. This Policy describes in detail what data we collect, on what legal basis, how we use and protect it, with whom we may share it, and what rights you hold as a data subject.
By registering an account, making a deposit, placing a wager or otherwise using the Services, you acknowledge that you have read and understood this Policy. If you do not agree with the practices described herein, you must not use the Services.
For the purposes of this Policy, the following terms carry the meanings stated below:
| Term | Meaning |
|---|---|
| "Personal Data" | Any information that identifies or could reasonably be used to identify a living individual, directly or in combination with other data. |
| "Processing" | Any operation performed on personal data, including collection, storage, use, disclosure, transfer, deletion or any combination thereof. |
| "Data Controller" | The entity that determines the purposes and means of processing personal data. For the Services, 77sx acts as Data Controller. |
| "Data Processor" | A third party that processes personal data on behalf of and under the instruction of the Data Controller. |
| "Data Subject" | The individual to whom personal data relates — in this context, you as a registered player or site visitor. |
| "Consent" | A freely given, specific, informed and unambiguous indication of the data subject's agreement to the processing of their personal data for one or more stated purposes. |
| "KYC" | Know Your Customer — the identity and age verification process mandated by applicable anti-money-laundering and player-protection obligations. |
77sx collects personal data in the following categories, depending on how you interact with the Services:
3.1 Registration & Account Data
3.2 Identity Verification (KYC) Data
3.3 Transaction & Financial Data
3.4 Gameplay & Betting Data
3.5 Technical & Device Data
3.6 Communications Data
77sx collects personal data through the following channels:
77sx processes personal data on one or more of the following legal bases:
We use the personal data we collect for the following purposes:
77sx does not sell, rent or trade your personal data to third parties for their own commercial purposes. We may share personal data with third parties only in the following circumstances:
All third-party processors are contractually required to process personal data only for specified purposes and to maintain security standards at least equivalent to those applied by 77sx.
8.1 77sx operates internationally and may transfer your personal data to countries outside your jurisdiction of residence, including to countries where data-protection standards may differ from those in your home country.
8.2 Where personal data is transferred across borders, the Operator ensures that appropriate safeguards are in place to protect that data, including standard contractual clauses, adequacy decisions or other legally recognised transfer mechanisms as applicable under the data-protection law of the Operator's licensing jurisdiction.
8.3 Players based in Pakistan should be aware that personal data processed by 77sx may be stored and processed in the jurisdiction where the Operator is licensed, which may be outside Pakistan. By using the Services, you acknowledge and consent to such international transfers as described in this Policy.
9.1 77sx retains personal data for as long as is necessary to fulfil the purposes described in this Policy, unless a longer retention period is required or permitted by applicable law.
9.2 Account and transaction data is typically retained for a minimum of five (5) years following account closure, consistent with standard AML and financial-record-keeping obligations. In some jurisdictions, longer retention may be required.
9.3 KYC documents are retained for the period required by the Operator's licensing authority and AML obligations, which may extend beyond the period of account activity.
9.4 Where personal data is retained solely for legal-compliance purposes after the cessation of the commercial relationship, it will be held in a restricted-access environment and not used for any other purpose.
9.5 Upon expiry of the applicable retention period, personal data will be securely deleted or anonymised such that it can no longer be linked to an identifiable individual.
10.1 77sx uses cookies and similar tracking technologies (collectively "cookies") on its platform. Cookies are small text files placed on your device to enable certain platform functions, improve user experience and support analytics.
10.2 The following categories of cookies are used:
10.3 You may manage cookie preferences through your browser settings. Please note that disabling strictly necessary cookies may prevent you from accessing certain features of the platform. Changes to cookie settings take effect on your next visit to the site.
11.1 77sx implements a range of technical and organisational measures to protect personal data against unauthorised access, disclosure, alteration, loss or destruction. These measures include:
11.2 No security system is completely impenetrable. While we take reasonable steps to protect your data, we cannot guarantee absolute security. In the event of a data breach that is likely to result in a risk to your rights and freedoms, we will notify you in accordance with applicable legal requirements.
11.3 You are responsible for keeping your own account credentials confidential. Do not share your password with any third party and do not use the same password across multiple platforms.
Subject to the data-protection law applicable in the Operator's licensing jurisdiction and, where relevant, any laws applicable to you as a Pakistani data subject, you hold the following rights in relation to your personal data:
To exercise any of the rights listed above, contact the 77sx support team at . We will respond within thirty (30) calendar days of receipt of a valid request. We may ask you to verify your identity before processing the request to prevent unauthorised disclosure.
13.1 The Services are strictly for adults aged 18 years and above — or the higher minimum age required by the Operator's licence jurisdiction. 77sx does not knowingly collect personal data from individuals below the applicable minimum age.
13.2 If we become aware that personal data has been collected from a person who does not meet the minimum age requirement, we will suspend the relevant account, refuse any pending transactions and delete the data as soon as reasonably practicable, subject to any mandatory legal-retention obligations.
13.3 If you believe a minor has registered on the platform, please contact us immediately at . We take underage gambling prevention extremely seriously and will act promptly on credible reports.
14.1 77sx reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data-processing practices, applicable law or regulatory requirements.
14.2 Material changes to this Policy will be communicated to registered players via email or an on-site notification, with a reasonable notice period before the changes take effect. Non-material amendments (e.g., typographical corrections or clarifications) may be made without specific notification.
14.3 The current effective version of this Policy is always accessible at https://77sx.cam/privacy-policy. We recommend reviewing this page periodically. Your continued use of the Services after the effective date of an amendment constitutes acceptance of the revised Policy.
For any questions, concerns, data-subject access requests or complaints relating to this Privacy Policy or the processing of your personal data, please contact the 77sx support team using the details below:
For our full Terms & Conditions governing use of the Services, please visit Terms & Conditions. For responsible gambling support and self-exclusion tools, please visit Responsible Gambling.
If you have reviewed this Privacy Policy and have questions, want to make a data access request, or simply want to understand how 77sx handles your information — contact us directly. Adults 18+ only. Local laws in Pakistan may restrict gambling.
77sx is not affiliated with or endorsed by the Government of Pakistan, PTA, State Bank of Pakistan or any Pakistani financial institution.